Good Tracking Codes Make Better Marketing Channels

Sep 27, 2022, 3:00 – 4:00 PM (UTC)

NOAM Central [Virtual]

This is the next event in the Campaign Tracking series. In this event, we will look at how taking advantage of consistent Campaign Tracking makes Marketing Channels set-up and reporting a breeze!

About this event

This is the next event in the International Campaign Tracking series that started over in EMEA with Frederik Werner and Daniel Tomlinson and moved its way over to NOAM East with Jeff Bloomer, Jen Dungan, and Andy Lunsford!

In this event, we will look at how taking advantage of consistent Campaign Tracking makes Marketing Channels set-up and reporting a breeze!

  • Understand the differences between Marketing Channels and Campaign Tracking
  • Walk through the Marketing Channels Set-up 
  • Review Use Cases for Marketing Channels Reporting and Campaign Tracking Code Reporting

Missed one of the earlier Campaign Tracking series? Check the recordings out on the AAUG YouTube Channel.

Organizers

  • Luke Ahn

    Fidelity Investments

    Adobe Analytics User Group Leader

  • Gretchen Muir

    KeyBank

    Adobe Analytics User Group Leader

  • Sarah Owen

    KeyBank

    Adobe Analytics User Group Leader